Pretty Green COMING SOON Pretty Green's Green Label collection for Spring/Summer '10 is a casual collection that reflects Liam's progressive design influence while it's classic and relaxed styling makes it appealing to men of all ages. In line with Pretty Green's commitment to British heritage, high quality design and classic materials, combined with the collection's high demand styles in new vibrant colour ways across lightweight jackets, shirts and tees, the Green Label collection represents a cool, classic and British signature look. The Green collection also sees the much awaited release of the Pretty Green Desert Boot in collaboration with Clarks Originals. Pretty Green's Black Label collection for Spring/Summer '10 takes its influences from the rock, mod and love styles of the halcyon summers of the 1960's. Each piece of the Pretty Green Black Label collection is based on classic British styling embodying Liam's individualistic style, vision and exceptional attention to detail as well as his love of superior quality fabrics and cool contemporary design. The inclusion of iconic pieces, from the sharply tailored boating blazer to the timeless parka and paisley print tees, ensure the perfect combination of styles for the most discerning menswear buyer and any summer occasion.Pretty Green Brand Profile
Pretty Green, owned, founded and designed by Liam Gallagher, has been a sensational success in an extremely short period of time. The idea was conceived in 2009 and Liam knew exactly how he wanted his brand to look from the very beginning. It is an up-front, straight talking classic clothing range. Pretty Green clothing has elements of ‘Mod’ classicism yet adheres to an ethos of simple, elegant, casual clothing of the very highest quality. Quite possibly why Liam chose to name Pretty Green after a song written by the ‘Modfather’ himself, Mr Paul Weller.
The ‘Green Label’ was the first range to be produced and offers all the original and basic designs. Pretty Green clothing is entirely limited edition and includes classic designs across footwear, denim, knitwear, jackets, trench coats, parkas, t-shirts, hats, scarves and accessories; all subject to Liam’s final approval! This already iconic brand by one of Britain’s all time iconic Rock and Roll stars is also extremely exclusive and is only available in around thirty independent stores in the country… and we’re one of them!
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